Business Writing, Creative Writing, Copywriting, Web Content, Editing
A professional freelance writer/copywriter for many types of writing and editing
Creative Business Services in Grand Rapids, Michigan is a single source for creative writing, business writing, proposal writing, or almost any writing and editing. As a professional copywriter, I can provide writing for a brochure, mail-out, business proposal, sales aid, flyer, web site, article, newsletter, press release, and about any type of promotional writing or creative writing or copywriting or technical writing.
Written communication, or writing, plays an important role in the success of any objective. Good copywriting is so important that the one common denominator in every success is when goals and purposes are written down. When you need writing to share your vision, writing to promote a product, or writing to communicate a message, I can help you as a writer to do it with clarity and professionalism. The target audience for the writing needs to be identified, then use creative writing to captivate their attention with the message we want them to receive. The copy writer must motivate them to consider your product, your solution, or your offer.
Creative Business Services provides freelance writing and copywriting. An additional advantage to my writing ability is my understanding of the Internet. I provide web content writing. As a web content writer, I get your message to the search engines so people can find you. Web content writing is more than just getting search engine results, web content writing must keep the attention of web content readers. I am a web content writer who writes in HTML and XHTML, plus other web languages. Writing web content though is not like writing other content. A web content writer has a very short period of time to capture the attention of a web user and have your web content even read. All elements of a web page must work together so the writing on your web page can get the desired results.
Whether you need a copywriter to edit, proofread (or proof read), or just fine tune your written message, I can assist you with professional writing and editing. Your copywriting project can be an advertising message, business proposal, textbook, book, flyer, brochure, technical manual, report, cover letter, training course, sales letter or promotion, web site or website, article writing, display ad, story, testimonial, ad copy, package design, summary, or virtually any other type of copywriting. I can also provide editing and proofreading (or proof reading) of your writing projects such as a web site, web copy, book an article material, etc. As a professional copywriter, I can take a basic concept and translate it into an effective written communication.
Captivating EyesWith Writing Services
Be Noticed, Be Read, Be Understood, Be Effective
You have at least one advantage with potential that we can seize. There is a small percentage of writing that really stands out. Your competitors can be outdone! How do we know this? Look in the phone book. The ads in any category mostly say about the same thing. This kind of weak marketing is good news for you. Since so many people fail to realize the value of creativity and persuasive writing, you have the opportunity to excel.
There are hundreds, even thousands of sites, where you can post your writing project. You will receive bids to do the work at low rates that clearly demonstrate how often writers care only about getting your money, instead of taking the time to really meet your needs. We will not pretend that effective writing comes easily. It is no easier than any other aspect of your success. You need to put serious effort into your endeavors, let us work hard on writing effective copy for you.
As any professional speaker knows, a story or illustration helps people understand and remember a point. It lends substance and relevance, and allows someone to identify with a message. The same is true for writing. This does not mean that every writing project must be an entertaining story, but there must be an element that makes it understood and memorable. It means that readers must identify with your message.
The story below illustrates several points that pertain to business success. It not only captures the essence of the entrepreneurial spirit, it demonstrates pitfalls that a business or individual could face on the path to success. Our professional copywriting services will help you achieve your objectives. We can write captivating copy that will be noticed, be read, be understood, be remembered, and help you succeed.
Grease Rags to Riches
A Writing by Steve Chittenden
Several years ago, when James was a young man, a journey began that would take him to unexpected places. His situation certainly did not suggest that anything extraordinary was about to take place. Quite the opposite, it began as something unexciting, even mundane. He could not have realized then that the course his life was about to be radically altered. He was about to become gold, silver, and precious stones in the axle we call time. His legacy is now forged into the wheel of time, who's movement propels us all along with a steady, relentless turning.
James and his beautiful wife Kristen were newlyweds simply trying to earn a living like most
other young couples. James was working as an auto mechanic and Kristen was a waitress.
There was one thing that set James apart from the other mechanics he worked
with, something that made him stand out as a man who had potential; he had
dreams. He wondered if that job was how he really wanted to spend the rest of his life. Since
he started the job right out of high school, he already had more than 7 years of
experience. He wondered... Why couldn't he work for himself?
With that unrest began the exciting quest for independence and the thrill of having
his own company. There were those who thought James was crazy. How could anyone
take a baby-faced 25 year old seriously as a businessman? Some of his own family
members thought he should never have given up the security of a steady job to
pursue a fantasy.
James proved his critics wrong. Starting on barely enough money to cover the basic expenses,
he always managed to stay afloat. Soon he was making enough profit that his
business was beginning to really take off. He slowly began buying the equipment
he needed to make his business more successful. Best of all, he was paying cash
because the banks would have considered him a credit risk anyway. In only three
years, he more than doubled his income.
James was thrilled when he met Victor who was several years older and very successful.
Victor spent time with James as a father would with his son, as a teacher with his
student. Among other things, he taught James the important principle of diversifying his
income, "not putting all his eggs in one basket" as Victor put it. This
was exactly the kind of mentor James needed as he struggled to build his
business. Victor had spent many years building a successful marketing business
and the idea of one person helping another to become successful was a concept
that attracted James.
But something was amiss. Victor encouraged James to attend success meetings, to buy
materials from his marketing business, and to follow his system with the promise
that if he did everything he was told, he would be rich. Was Victor a godsend,
or an opportunist bent on using James' ambition for his own purposes? James
began to realize that he could not afford to neglect his fledgling business. It
needed his full attention if it was to succeed. There is a time to diversify,
but only after one has the stability to consider other options.
James again turned his attention to the repair shop business he began. By keeping his focus, his one repair shop expanded into multiple locations. He did learn some important lessons from Victor: to make goals and write them down, to actively market his services, to multiply his efforts with the help of other people, and to diversify his income. Where Victor wanted James to believe his marketing business held the only practical means to meeting these objectives, patience and hard work had allowed James to grow his business and to later invest in other opportunities.
James is no longer scraping his knuckles on exhaust manifolds and getting grease under
his fingernails to earn a living. He paid his dues. Now he works on cars as a hobby, restoring antique automobiles because he loves it, not because he has to do it any more. He is now living the life most people can only dream about.
Writing For Success
The Benefits of Creative Copywriting That Sells
Anyone can string together a bunch of words, but great writing evokes some type of response. Well crafted words can persuade, create laughter, bring understanding and enlightenment, inspire, unite, and even stimulate success. When you hire a writer who has great writing skills, you separate yourself from the sea of being average. You reap rewards that many others will never experience.
A successful person, business, or organization will have a clearly defined purpose or mission, and it must be communicated to your workforce or volunteers. This will be communicated to your customer base or supporters. The objectives will be written down so everyone can stay focused.
Writing plays a crucial role in the success of any objective. So much so that the one common element in every success is when goals and purposes are written down. When you need creative business writing to share your vision, to promote a product, to define and meet your objectives, or to communicate a message, we have writers who can help you do that with clarity and professionalism.
It does not matter if the writing is for a business or a non-profit organization. Success is still measured the same way. You need sales! Whether you are selling an idea, a product or service, or looking for support or donations, you still need sales. Crafting the words in your marketing materials will either cost you those sales, or gain you the sales. As a copywriter myself, I can help you get those sales.
If you choose Creative Business Services for a copywriting project, you are getting more than just the writing services of a company. You are obtaining the attention of individuals who understand business. It may seem as simple as a few choice words on a flyer, but they still need to be powerful and effective words.
We determine the priorities and goals of each writing project and
exceed those objectives. Some of the considerations for writing are as follows:
Evaluate who the target audience is, how to capture their attention, and what the goal is once we have their attention.
Everyone is bombarded daily with a myriad of things to read. Effective writing must somehow rise above all this "noise."
Whether the writing is a few lines for a flyer, a few paragraphs for a cover letter, or something much larger, good writing must captivate the reader, engage them, and it must get a response (create sales).
Effective writing must motivate the reader to consider your offer, product, service, or solution (create sales).
If the writing is for web content, you need someone who understands search engines, web users, Internet technology, and code languages. Web content writing is highly specialized if your objectives for a web site are to be met.
We are not limited to writing on commercial topics either. We can do research projects, even technical writing. We have writers who can adapt to several styles of writing to suit your needs.
We write copy for nearly anything: a flyer, a book or textbook, a brochure, web content, an article, a business proposal, a training course, and sales aids, just to name a few examples.
There is one important restriction; all writing projects must be ethical and in good taste.
Maybe you do not actually need writing services, but fine tuning or editing. Perhaps just another set of eyes to review for clarity and continuity. When you need editing or proof reading, Creative Business Services can help.
I (Steve Chittenden) do a lot of writing personally. I did the writing for this web site, making the web content a self-contained portfolio. Feel free to examine some other samples of my writing projects. If you review our Examples of Web Site Design, they also include a lot of original web content writing.
Since I am both a freelance writer and a business owner, that unique understanding of why you need professional writing will provide even more benefits for you. Contact Creative Business Services and discover for yourself that a few words really can make a difference.
Creative Business Services is located in Grand Rapids, MI, Michigan, and provides all aspects of creative writing, promotional writing, business writing, writing and editing, web content writing, copywriting, and the special attention you will receive from a professional freelance writer / freelance copywriter. This includes proof reading, advertising copy, a technical manual, business proposal, flyer, brochure, catalog, article, newsletter, sales aid, and all other forms of print copy, web copy, and content writing or copywriting.
Writing Services:
Creative Writing
Business Writing
Web Site Copywriting
Search Engine Optimization
Brochure Design/Copy
Sales Copy
Resume Writing
E-Book Writing
Article Writing
Technical Writing
